Day 48 of the 365 Days CHALLENGE to Build Wealth!
Effective advertising will help you connect better with your current clients and your future clients.
When working on your strategy make sure it is credible, relatable, unique and memorable in order to work.
You must be willing to test your market with your message… are you getting results? Are your investment dollars being used effectively?
You must be able to track results on every advertising campaign you deploy.
It doesn’t have to be complicated or expensive.
Focus on creating simple steps from the time you do the advertising until the time you have a paying client.
When I was advertising on the radio, my system was very simple.
My step 1: I would talk about the beauty of the area, the size of the new homes, the financing possibilities to become a homeowner and I asked people to call with questions while I was on the air.
My step 2: I repeated my phone number over and over again to have prospective clients call for more information.
My step 3: Vianca would collect all the leads as the show was on the air. Name. Phone number.
My step 4: We would call the leads back after the show. We shared a bit more information and invited them to visit our construction sites.
My step 5: Show them around when they show up on site. Answer every question. Ask them if they were ready to buy.
My step 6: If the answer was “yes”, we would prepare our contract and collect down payment. If the answer was “no”, we would follow up with them within 30 days thereafter.
We were able to know exactly: our initial amount of leads, how many new clients we got, our advertising cost and our gross revenue generated from that campaign.
It may seem like a lot of steps for you, but it was super simple to execute, keep track and repeat.
This simple format allowed us to successfully sell millions of dollars in pre-construction homes… and that totally changed our lives forever.
You can do and you must do the same for you, your family, your business, your networth and your wealth.
CREATE A CAMPAIGN THAT MAKES YOU PROUD AND THAT IS EFFECTIVE!
P.S… To receive every piece of advice and recommendations up to now, to catch up with our “365 Days CHALLENGE to Build Wealth”… visit, www.GoNetworthing.com
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